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Swansea City kit launch player phorography

Swansea City Photoshoot

Art Direction Football Photography Retouching

Challenge:

Joma Sport have been the official kit supplier to Swansea City since season 2016/17 and Olner Pro Sport Media were asked, over several pre-seasons to manage and produce the kit photography session at the clubs Barn facility, close to the Swansea.com stadium. The final images were to appeal to the clubs’ supporters and be used throughout their merchandising marketing initiatives online and in the club’s superstore.

Solution:

Liaising with Joma head office in Madrid, we worked with the club to deliver a series of stylised stills and video clips to enable to club to promote to the fanbase for three consecutive seasons. Final images were retouched and finalised to be used across digital marketing campaigns and displays in the club’s superstore.